Running any type of nonprofit organization in Tampa comes with its challenges. Whether you operate a nonprofit that helps the under resourced, children, animals, supports medial research or any other worthy cause, there is a lot that goes into the day-to-day operations of a nonprofit.
Marketing your nonprofit may not be high on your list of priorities, but it’s definitely an aspect that you don’t want to neglect. Marketing can get the word out about your organization to those who could benefit from your services, but it can also help you connect with those who could support your organization—either financially or by donating their time as a volunteer.
Unless you have someone on your staff with marketing expertise, it can make a lot of sense to outsource marketing tasks to a nonprofit marketing agency. Now, the good news is that you have a lot of options when it comes to companies, because you don’t necessarily have to work with a nonprofit marketing agency in Tampa. This is because the majority of advertising and marketing these days is digital. People find nonprofits through online searches, through social media, or digital ads, which can be run by a company from anywhere in the country!
The key is to find a nonprofit marketing agency that understands what you are trying to accomplish. Do you want to raise awareness about your cause? Grow your email list? Recruit new donors? Grow the number of clients you service? Increase the size of your events? Whatever your nonprofit’s goals are, your marketing agency should come up with a clear plan to help you accomplish them.
Small- to medium-sized nonprofits often turn to companies like Beeline, a nonprofit marketing agency that has helped nonprofits all over the country grow their organizations in ways they never thought possible! Beeline uses a multi-channel approach to marketing that includes things like Google and Bing Ads, email marketing, digital resource creation, landing page creation, and more to increase website traffic, grow subscriber lists, and eventually, turn subscribers into donors.
Beeline is unique in the world of nonprofit marketing because they offer different levels of support, based on what each individual nonprofit needs. They can take on a nonprofit’s entire marketing campaign, or they can provide coaching to a nonprofit’s team of employees or volunteers. So, if a nonprofit has good internal capabilities, but just needs a little outside help, Beeline can create a customized marketing plan that the in-house team can then execute.
Is your Tampa nonprofit organization struggling to gain traction, or have you seen its growth stagnate? Working with a marketing agency that specializes in working with nonprofits could provide your nonprofit with just the boost it needs to get things moving in the right direction.
